Product

Outbrain

Speak to a
Outbrain
expert
What we offer

Native advertising on premium publishing networks to drive discovery and traffic

Outbrain enables brands to reach potential customers on the open web via native ads embedded in content‑rich publisher sites. Instead of traditional banners, your ads appear as recommended articles, posts or content suggestions — matching the look and feel of the websites where they show up. This way you meet users when they’re already engaged in reading, browsing or consuming content. With Outbrain you can boost visibility, drive qualified traffic, and scale reach beyond social media and search.

How we work

At Obsidian we plan and execute Outbrain campaigns tailored to your brand and goals. We start by defining target audiences, selecting relevant publisher networks, and crafting native‑style content (headlines, images, copy) that resonates and integrates seamlessly. Then we set up and manage the campaign, monitor performance, optimise placements and creatives, and report on clicks, engagement, and conversions — ensuring maximum impact on the open web.

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The team

Our paid‑media and content specialists combine deep know‑how in native advertising, creative copywriting, and data‑driven optimisation. They know how to adapt your brand’s message to native formats and make sure your Outbrain campaigns reach the right audiences, drive genuine engagement, and deliver measurable results.
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